LEGER MARKETING - ACCURACY IS OUR BUSINESS

An email being circulated by Jean-Marc Leger of Leger Marketing Research today touting their (claimed) prowess in "calling" the recent Canadian federal election:

"Dear (Joe Blow), We are proud to share our company's success with you. For the 10th consecutive election, Leger Marketing has obtained the most accurate results in the country. Our survey results published in the Canadian media last Saturday were as follows: CP 36%, LPC 27%, NDP 20%, BQ 8% and GP 9%. Official results are: CP 38%, LPC 26%, NDP 18%, BQ 10% and GP, as shown on the following link <http://www.legermarketing.com/publipostage/election/publi_elect_EN.htm> <http://www.legermarketing.com/publipostage/election/publi_elect_EN.htm> The elections are an occasion to measure the efficiency of a polling firm's research methods. We are proud to have obtained, once again, a perfect score. Now, you can image the reliability and quality of the studies we conduct for our clients. Best regards,

Jean-Marc Leger
President
Leger Marketing 507, Place d'Armes, suite 700
Montréal, Canada H2Y 2W8
514-982-2464 www.legermarketing.com <http://www.legermarketing.com> "

Yes, I sure can "image the reliability and quality"!!

Sheesh, if they can't even spell right in a press release claiming accuracy....

this one's being circulated this afternoon with lots of guffaws!!

(by the way, it might be seen as mean to publicly kick a guy around over a spelling mistake. BUT...since he is so arrogant as to boast about his claimed accuracy and reliability when in reality he is far from telling it straight or even the whole story - it's deserved. If Leger's "accuracy" is that 38% is the same as 36% - or that just because the actual result added up to 100 and his results luckily added up to 100, that's 'perfect' - he should at least make sure his spelling and grammar are right.)